Google’s browser has just celebrated its third birthday, and here comes a birthday gift from India! Chrome has surpassed Internet Explorer in India, and now it is the second most popular browser in the country with 31.75% browser market share.
According to the report of StatCounter.com, Firefox is the most popular browser in India with 32.97% market share. IE and Chrome have 31.33% & 31.75% users respectively.
If we consider individual browser versions, Chrome 13 is the most popular browser version in India with 21.28% usage share. This should be noted here that Chrome updates automatically, and it is considered as the most important feature of Chrome.
I believe that there are three main reasons behind this success: Advertisements, promotion through other Google services and Support for Windows XP (XP is not supported by IE9+). In past few months, Google has promoted Chrome specially on TV channels. TV is the most effective medium in India, and this promotion may be a reason behind Chrome’s increasing user base. Here is one such ad:
the web is what you make of it: Archana’s Kitchen
Browser war is at its peak in India, and I hope that the Chrome is going to become #1 browser in India by the end of this year. Happy Birthday, Chrome!
0 comments:
Post a Comment